Customers will now earn 2 points per $1 spent. But that’s not all, customers will receive a $5 welcome voucher off their next purchase and a special treat on their birthday. This means Club Card holders earn points in-store which can, in turn, be used to purchase items when shopping in one of their stores. Simply, all they need to do is scan their Club Card while making a purchase. The program attracts new customers and encourages existing customers to continually come back and shop in-store, driving brand loyalty. Members have already seen a significant increase in sign-ups since the launch.
Nimfa Martinez, Chief Marketing Officer at The Platform Alliance Group said “The rise in cost of living is putting many Australians under pressure. Our Chemist Discount Centre Rewards Club builds on our commitment to helping our customers save every day and making it more affordable to look after their health.”
Jess, Retail Manager, Chemist Discount Centre Niddrie has said “Customers love the simplicity of the offer. The more they purchase, the more they will be rewarded. We have had more customers wanting to sign up for our CDC Club Card in the few days since launch, than in the last month!”
Kelvin Lee, Managing Partner, Chemist Discount Centre Parkhill said “As a managing partner, I actually find that the launch of the loyalty points system in a discount pharmacy model gives us an edge. It provides more reasons for customers to shop with us for more products, more frequently, and be rewarded for it.”
The Club Card is free to sign up for and lets the shopper earn points every time they shop and access a variety of exclusive offers in-store.
To find out more, visit your local Chemist Discount Centre store to sign up today!